Any App across any Device

Today Google announced "Race to win on big and small screens with Chrome Super Sync Sports".  I bet this is "game" is being used as a test.  Imagine any application being able to collaborate in real-time with anyone from a mobile device.  Is this what Google is really testing? http://chrome.blogspot.com/2013/02/race-to-win-on-big-and-small-screens.html

The type of real-time collaboration being demonstrated by this application could be very useful for coordinating activities and enabling product development teams to be more efficient.  A lot of time is wasted when people have repeat work because their work is changed or influenced by someone else's activity.  With real-time collaboration, this rework is eliminated.

Why Social Product Development

Co-location, when all product development team members are working in the same room, is no longer a sufficient or affordable alternative for developing complex products.  To be profitable, products must be developed for global markets which demands knowledge be sourced from locations and regions where it is most cost effective.  Competitive advantage is achieved by bringing together knowledge and capabilities from different places.  Information Technology can provide a means to implement effective and efficient virtual co-location but so far, the results have been less than satisfactory. Read more...